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We’re overhauling the custom GA events we integrated into Newspack sites since late 2023. This overhaul simplifies the number of events we send, standardizes most of the event parameters sent with different events, and should improve the accuracy and usability of these analytics going forward. Note that to use these events, you will still need…
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IN THIS ISSUE Product updates Newspack news Latest launches By Stephanie Lottridge • *|DATE:d F, Y|* Product updates Newspack Dashboard redesign We began communicating this update in November of last year. But, because it’s a major one, we want to make sure it’s on your radar. We’ve done some house-cleaning on the admin side of…
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A versatile, customizable tool for newsrooms covering Election Day — and beyond. Newspack Elections is a free “no code” solution that enables you to easily publish dynamic profiles of elected officials and candidates for office. It is a WordPress plugin that integrates seamlessly into your website using the Gutenberg block editor — making it easy…
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Before offering a new advertising feature — header bidding —to all Newspack publishers, the team tested it with Times of San Diego. In just three months, the for-profit site saw a 24% increase in ad revenue per thousand impressions.
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Pivot and pivot again: the founders of Hyperallergic describe how they adapted to the challenges of the Great Recession and the ongoing global pandemic to build a thriving digital arts site.
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In fall 2020, veteran journalist Margaret Coker founded The Current, a nonprofit, independent newsroom with a clear mission: to produce non-partisan, solutions-based investigative journalism with a focus on issues affecting Savannah and Coastal Georgia.
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When Boulder Reporting Lab launched in late 2021 the team focused on reaching 10,000 newsletter subscribers in one year, or roughly 1 in 10 Boulder residents. Three months in, they’re more than halfway to that goal.
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Since launching in 2015, Scalawag has gone through a variety of changes. The former quarterly print magazine is now a digital-first website, it traded a subscription model for membership, and its co-founders have stepped aside. Through it all, though, Scalawag’s vision has remained clear: to create a more liberated South through community-driven storytelling.
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When the Sierra Nevada region of California was hit by a massive snowstorm, the two-person team behind YubaNet published around-the-clock updates, collected and disseminated information, and offered safety tips and other crucial information for residents.
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Under new ownership, Washington City Paper has grown membership from scratch in just over two years to where it now accounts for 10-15% of revenue. It’s done it by constant attention to its on-site calls to action.