In this edition:

  • We’re prepping to help you with the election
  • Newspack at ONA
  • Publishers call will feature an expert on subscriptions
  • Getting the metadata right for images
  • Recent site launches
  • Get our meetings on your calendar

Let us know about your Election Day plans and how we can help

Hi folks,

Tuesday was the last primary of the ’22 US election cycle, and, as we have in past years, we’ve been busy gearing up for the general election on Nov. 8.

That means making sure that your sites are set up to handle any spikes in traffic, and that you have the tools in place to cover the election.

We want to make sure we have a definitive list of everyone who is planning live coverage on Election Day.

We’d like you to fill out this very quick questionnaire. 

Once you do, we’ll be in touch to explain the steps we’re taking to ensure your sites are secure, stable and responsive on election night. And we’ll let you know what we need you to do to ensure that there are no surprises.

With respect to live election results, the AP has been notably unresponsive to our efforts to put together the kind of arrangement we had two years ago to deliver results.

So we’ve moved on and are in final discussions with Decision Desk HQ — an alternative live-election-results provider — to work out a deal for our Newspack sites. They are a reputable organization that counts the New York Times, The Washington Post and Vox among their clients. And they are able to provide timely results and race calls down to the local level. We’ll have more to report on that shortly.

In the meantime, please complete our election coverage survey, and let us know if you have any questions.

— Kinsey


We’ll be out in force at Online News Association conference

Next week, several Newspack team members will be in Los Angeles at ONA22, and we’d love to catch up in person with those of you attending. Here’s how you can see us.


Tuesday’s publishers call will focus on subscriptions

Ben Cotton, head of subscription growth at the New York Times, will be our guest speaker at Tuesday’s publishers meeting. 

Kinsey will interview Ben and discuss lessons learned from the Times’ subscription strategy. That includes what others can — and can’t — take way from it; The Times’ growing reliance on important first-party data; and what Ben sees on the horizon.

The last item in this newsletter has info on getting these calls on your calendar. Here’s the Zoom link for the meeting at 11 a.m. Eastern on Tuesday.


Upcoming How To: Best practices for naming images

This week’s 30-minute Friday How-To session takes inspiration from Teresa Tauchi’s excellent question in the Newspack Slack community channel about naming photos. Margaret Schneider will share best practices for image metadata, including file naming conventions, alt text, captions, and more. We hope to see you there.

The last item in this newsletter has info on getting these sessions on your calendar. They take place at 1 p.m. Eastern on Friday at this Zoom link.


181st Newspack newsroom launched
  • Santa Monica Daily Press | The newspaper of record for the city of Santa Monica, Calif. Founded in 2001, the Santa Monica Daily Press publishes a print edition six days per week.
  • The Colorado Sun | The Colorado Sun is a journalist-owned, award-winning news outlet based in Denver that strives to cover all of Colorado so that our state — our community — can better understand itself.

Congratulations to newsroom leaders on your launches in the recent weeks.


Get our regularly scheduled meetings on your calendar with a couple of clicks

We have a meeting every other Tuesday at 11 a.m. Eastern Time. This is for publishers and developers to get together, but it is by no means mandatory. Most of the meeting is turned over to guest speakers for professional development, or to one of our team members to highlight a major change to the Newspack platform. We use this meeting to update you on business and product developments, as well.

The next meeting is Sept. 20.

And here’s a handy way to get them all on your calendar:

Add event to calendar

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We also hold a 30-minute How To session each Friday at 1 p.m. Eastern Time. We offer a quick look at one topic, block, feature or other useful maneuver. You can see how these work by going here for or small-but-growing library of videos. The password is ilovenews

Add event to calendar

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